Jonathan Reuvid's Working for Yourself: An Entrepreneur's Guide to the Basics PDF

By Jonathan Reuvid

ISBN-10: 074945590X

ISBN-13: 9780749455903

Even though it could be a daunting prospect, the assumption of operating for your self is becoming more popular. This revised version of a best-selling advisor addresses the typical pitfalls and solutions each query an entrepreneur may have approximately self-employment. totally up-to-date to incorporate new 2009 finances adjustments, it bargains with the total diversity of matters that must be thought of, together with: enterprise making plans, elevating finance, tax and felony concerns, protecting money owed, and making plans for progress. together with helpful touch addresses and internet sites, "Working for your self" is vital examining for a person seeking to make the leap and cross it by myself.

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Jonathan Reuvid's Working for Yourself: An Entrepreneur's Guide to the Basics PDF

Even though it could be a daunting prospect, the assumption of operating for your self is rising in popularity. This revised variation of a best-selling advisor addresses the typical pitfalls and solutions each query an entrepreneur may need approximately self-employment. totally up to date to incorporate new 2009 price range adjustments, it offers with the total diversity of matters that have to be thought of, together with: company making plans, elevating finance, tax and felony concerns, retaining money owed, and making plans for progress.

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What and where is the main competition? Doing Your Homework 25 4. 5. 6. 7. What are the market shares of your main competitors? Are your competitors profitable? What are consumers/customers looking for? Where in the market should you position your product/ service? 8. What is the profile of your average target customer and what market share could you capture? 9. How can you satisfy consumer/customer demand profitably? 10. How can you promote yourself economically to your target audience? Depending on the nature of the business and its scope, there will be more or less information that you can gather by desk research before you begin to consider how to survey the target market yourself through field research.

Be specific also as to how you will capitalize on your strengths to exploit the business opportunities fully. Go back to the business plan and ensure that you incorporate all the proactive and defensive measures. When you are satisfied that you have addressed all the issues raised in your SWOT analysis, you can decide whether or not to include it as a part of the business plan. 44 Making Your Decision A SWOT analysis is a summary of: • • • • strengths; weaknesses; opportunities; threats. Friendly criticism Now that you have a business plan with which you are comfortable, try exposing it to friendly criticism.

What will be your relationship with suppliers? What will be the capacity of your business? How will you increase it as the business grows? Personnel requirements. If you do not plan to be a selfemployed sole trader, what are your employee needs in terms of skills and functions? What will be your employee costs, including benefits, and are there suitably qualified people available? Include a skills audit in your analysis. Premises. Will you be able to operate from home? If not, describe the premises you will need.

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Working for Yourself: An Entrepreneur's Guide to the Basics by Jonathan Reuvid


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